Princess Resurrection - with sounds of nature fight Camry and Accord

 Nissan revival path
David Duke Jinqiao
life continues!
In through a difficult two weeks, everything began to recover, though some time before the reconstruction of disaster areas, the new car market will also be introduced last week, the new Teana to begin full scale test drive, this model is the most watched of this year to gradually reveal the mystery.
Nissan has no escape route, due to the progressive edge of the old sounds of nature of the symbol of glory and dream of a brand of high-class cars can never be lost, Dongfeng Nissan to sprint the domestic first-class companies, global resources devoted new Nissan Teana will be the largest, is the best bet. This has vowed to adding a new member senior club car models cars are gradually release their own chips.
Ghosn's flaw
In recent years, Carlos. Ghosn's leadership, Nissan has made great changes. that consumers with higher quality target luxury cars, Nissan's senior automotive brand integration, focusing on leading edge technology products, focusing on creating sounds of nature, luxury car brand heritage NISSAN noble descent, and to assume NISSAN Teana flagship the task.
But Ghosn took over NISSAN review after 99 years, began a large-scale reorganization of the production line at NISSAN, NISSAN revamped product line, including the sun (SUNNY), Bluebird (Bluebird), demeanor (Cefiro), Duke (Cedric) and so for decades to give up all the brand, enabling a new TIIDA, Altima, Sentra, Sylphy, Teana and other brand new models.
as one of the masterpieces Ghosn, abandon the old days produced so many classic cars for Nissan before 8 years is drastic, but now think of it, a bit too Ghosn's handwriting, especially the Chinese market, Chinese consumers will not be too low-end models care about the whole story, but for high-class cars will love the habit of pursuing their descent so that the pace of Nissan became difficult.
sounds of nature on the product strength and Accord, Camry and Passat in no way inferior, but consumers in the domestic point of view, this turned out to the high-class car without the base without roots, Nissan gave the famous since the 90s is indeed questionable manner, Dongfeng Nissan not only costly time and effort to re-build a new TEANA, and grace a good reputation and consumer groups can not be inherited Teana, Nissan in China to import more than ten years grace so inexplicably disappeared.
also good Duke is also a Ge Well the flaw, the story of Cedric's demeanor is almost a replica of early 60's in the last century, from the Nissan Cedric (Duke) began the development of manufacturing process of its luxury car brands. Queen's Royal Nissan of Japan's luxury car brand , has been its superb technology and forward design, to conquer the world's consumers, including the Blue Jays, demeanor, and quickly became the Duke of brands such as Legend of the range.
With Nissan's multi-vehicle segments senior brand strategy, along the two branches continued to emerge, following Cedric (Duke) after he has put into the LAUREL (Laurel), Cefiro (grace) and FUGA (Fuga), and constantly improve the product, thus gradually advanced in the world composed of Nissan car market force.
until today, the Nissan Cedric Duke established a unique standard is still visible in many parts of China, but also the Duke of the well-known models adjusted by Ghosn to go. and the Duke of resurrection is Nissan start looking for old glory.
Resurrection
Duke vice president of Dongfeng Nissan Passenger Vehicle, said Ren Yong, Teana brands enter the Chinese market since 2004, has been doing well. But he believes that the voice of nature, or brand value be underestimated, sounds of nature should have better performance. older sounds of nature, the new Teana launched the high-end models, the displacement of a 2.5L and 3.5L. in the late '90s Nissan discontinued the famous series, after the Duke of luxury cars, Nissan revival in China, opportunity to launch a new generation of Teana, Nissan Teana to high-profile series named Duke l r series. general position. have Infiniti (Infiniti) to replace, so in a NISSAN brands, many years ago cut the Duke (Cedric) series, NISSAN Teana has actually become the brand flagship model, but as a major market voice of nature, Teana is not only a new generation of improved product performance, but also the Duke of absorption of the old generation of products that gene, so the Duke in the Chinese market, the resurrection of this familiar brand, to achieve the two models against competitors, the strategic intent.
car subdivision will allow the new Teana-type price range stretched, but so far, Nissan is also reticent about their price. However, Nissan's strategy has been very clear: with a series of encroaching upon the crown prince, with the sounds of nature and the Accord Camry Swiss melee tactics. in accordance with the sounds of nature the configuration point of view, it is expected to be the main vehicle of 2.5 and the new Accord, Camry, like starting at 23 yuan, while the top model with the 3.5L 3.0L will enter the main crown about 35 to 36 million price.